Your best content already builds your list. Let it.
You teach for free on Instagram every week. When someone comments "GUIDE" on your reel, Comment Auto Reply sends them your lead magnet and gets their email in the same DM. The audience you earned becomes a list you own, automatically, at a flat price that never spikes when a post takes off.
"Comment GUIDE and I'll DM it to you"
You post a reel on your topic. The caption ends with a single instruction: comment a word. Every coach knows the moment after a good post is when interest is highest and hardest to capture. This is how you capture it without typing 400 replies by hand.
Someone comments GUIDE. Within seconds they get a DM with your free workbook, your masterclass replay, or your starter checklist, plus a quick ask for their email so it lands in their inbox too. No link in bio, no "check my stories," no leaks in the funnel.
Here is your free goal-setting workbook. What is the best email to send the bonus checklist to?
One comment becomes a download, an email, and a warm lead.
Four ways comments turn into clients
Pick a word, write the DM once, and let every matching comment do the work.
Deliver free guides and lead magnets
Send your workbook, cheat sheet, or training replay the instant someone comments. The DM goes out within seconds while their attention is on you, not hours later when they have scrolled on.
Capture emails into your list
Ask for an email inside the same conversation, so a comment becomes a subscriber you can reach forever, not a follower the algorithm decides whether to show you.
Fill a webinar or waitlist
Launching a masterclass or a cohort? Have people comment to get the signup link and a reminder, and watch a single reel fill seats without a landing page or ad spend.
Book discovery calls
Send your booking link to anyone who comments the keyword, so the people raising their hand on your content land straight on your calendar instead of getting lost in your inbox.
Build an audience you actually own
Followers are rented. Your reach changes every time Instagram updates the feed. An email list is yours, and for a coaching business it is the asset that fills programs and launches.
Comment Auto Reply turns the engagement you are already earning into that list. Every keyword comment is a person telling you they want what you teach. Catch them in the moment, and follow up on your terms.
See what converts
Track triggers fired, DMs delivered, and link clicks so you know which lesson actually grew your list, and which to make more of.
Stay inside the rules
Every DM is a private reply to a comment, sent through Instagram's official API within Meta's limits. That is the allowed kind of automation, not cold outreach.
From a reel to a full inbox
No flow builder, no laptop. Everything happens on your phone.
Connect your Creator account
Sign in with Instagram's official login. You will need a Business or Creator account, which is free and takes about two minutes to switch to.
Pick your keyword and write the DM
Choose the word, like GUIDE or WEBINAR, then write the message, drop in your link, and turn on email capture.
Post your reel and let it run
Every matching comment gets your DM automatically, day and night, while you focus on coaching and creating.
One flat price, even when a lesson goes viral
The tools that charge per contact punish your best month. When a reel takes off and thousands comment, ManyChat's bill climbs with every new person. A single 50,000-comment reel can run past a thousand dollars in one month. Comment Auto Reply stays the same whether ten people comment or ten thousand.
Run real auto-replies, free forever. No card.
- 1 Instagram account
- Comment-to-DM + story replies
- 1,000 auto-DMs / month
- 3 keyword triggers
- Basic analytics
For creators who post to grow. Everything you need.
- 2 Instagram accounts
- 15,000 auto-DMs / month
- Unlimited keyword triggers
- Follow gate (require a follow first)
- Email + link capture
- Link-click tracking + full analytics
- Priority support
For high-volume creators, coaches, and brands.
- 5 Instagram accounts
- 100,000 auto-DMs / month
- Everything in Pro
- Viral-spike overflow queue
- Team access
- Priority support
Free forever plan. No credit card. Cancel anytime.
Questions coaches ask first
The honest version, including whether this is allowed and whether you can capture emails.
Not when it is done the way Comment Auto Reply does it. Instagram allows an automated DM in response to a user-initiated action, such as someone commenting on your post. That is exactly the comment-to-DM flow. What gets accounts restricted is cold or mass messaging people who never interacted with you, which we do not do. We send through Instagram's official API and stay inside Meta's published rate limits.
Yes. Meta's own documentation supports "private replies": when someone comments on your post, reel, or ad, you may send them one private message in response. Comment Auto Reply is built entirely on this official mechanism, so you are working with Instagram's rules rather than around them.
Yes. Instagram's API only works with a professional account, which means either a Business or a Creator account. Both are free, and switching from a personal account takes about two minutes in your Instagram settings. Personal accounts cannot use comment-to-DM automation from any tool.
For comment-to-DM you can send one private reply per comment, within seven days of that comment. Instagram's API allows up to 750 private-reply calls per hour per account, and the safe practical ceiling most tools work within is around 200 automated DMs per hour. Your plan's monthly limit sits on top of those API rules.
Turn your next reel into a list of leads
We're opening Comment Auto Reply to a first group of coaches and creators. Drop your email and we'll send your invite the day it goes live on the App Store.