Turn Instagram comments into DMs, automatically
Say "comment RECIPE" in your reel. The second someone does, Comment Auto Reply slides into their DMs with your link. Flat price, no per-contact fees, set up from your phone in about a minute.
Works across everything you post
Going viral shouldn't come with a surprise bill
ManyChat charges by active contact. So the reel that takes off, the one you worked for, is also the one that spikes your invoice. A single 50,000-comment reel can run past a thousand dollars in one month.
Comment Auto Reply is a flat price. Ten comments or ten million, your bill is the same. Success stays a good thing.
Numbers from ManyChat's published per-contact pricing. Try your own in the calculator below.
From comment to DM in three taps
No flow builder, no desktop. You set it up where you already are, on your phone.
1. Connect your account
Sign in with Instagram's official login. No password sharing. Works with any Business or Creator account.
2. Pick a keyword
Choose the word people will comment, like RECIPE or LINK, and write the DM you want sent back, with your link.
3. Post and relax
Every matching comment gets your DM within seconds, day and night, while you make your next reel.
Everything you need to turn comments into customers
Purpose-built for one job, with the extras that actually move the needle.
Keyword triggers
Set any word as a trigger. Add as many as you like on paid plans, with smart matching for typos and plurals.
Auto-send links
Drop your link, lead magnet, or product page straight into the DM the moment someone comments.
Follow to unlock
Ask people to follow before the DM sends. Grow your audience and your link clicks at once.
Email capture
Collect emails inside the conversation so a comment becomes a subscriber, not just a click.
Real analytics
See triggers fired, DMs delivered, and link clicks. Know which reel actually drove results.
Viral-spike handling
When a reel pops off, an overflow queue keeps replies flowing inside Instagram's limits, so nobody is missed.
See what your comments are worth
Move the sliders to your numbers. We'll show the revenue sitting in your comments, and what per-contact billing would cost versus a flat price.
Estimate only. ManyChat figure is the cheapest of its tiers at your monthly contact count, base plus per-contact overage.
One flat price. Never per contact.
Start free, no card. Upgrade when you outgrow it. Your bill never jumps because a post did well.
Run real auto-replies, free forever. No card.
- 1 Instagram account
- Comment-to-DM + story replies
- 1,000 auto-DMs / month
- 3 keyword triggers
- Basic analytics
For creators who post to grow. Everything you need.
- 2 Instagram accounts
- 15,000 auto-DMs / month
- Unlimited keyword triggers
- Follow-to-unlock (follow gate)
- Email + link capture
- Link-click tracking + full analytics
- Priority support
For high-volume creators, coaches, and brands.
- 5 Instagram accounts
- 100,000 auto-DMs / month
- Everything in Pro
- Viral-spike overflow queue
- Team access
- Priority support
Free forever plan. No credit card. Cancel anytime.
Yes, it's allowed. Here's why.
Instagram lets you send one DM in reply to a comment. That is exactly what we do, through the official API, inside Meta's published limits. What gets accounts banned is mass-messaging strangers, which we never do.
Questions creators actually ask
The honest version, including the ones about getting banned.
Not when it is done the way Comment Auto Reply does it. Instagram allows an automated DM in response to a user-initiated action, such as someone commenting on your post. That is exactly the comment-to-DM flow. What gets accounts restricted is cold or mass messaging people who never interacted with you, which we do not do. We send through Instagram's official API and stay inside Meta's published rate limits.
Yes. Meta's own documentation supports "private replies": when someone comments on your post, reel, or ad, you may send them one private message in response. Comment Auto Reply is built entirely on this official mechanism, so you are working with Instagram's rules rather than around them.
Yes. Instagram's API only works with a professional account, which means either a Business or a Creator account. Both are free, and switching from a personal account takes about two minutes in your Instagram settings. Personal accounts cannot use comment-to-DM automation from any tool.
For comment-to-DM you can send one private reply per comment, within seven days of that comment. Instagram's API allows up to 750 private-reply calls per hour per account, and the safe practical ceiling most tools work within is around 200 automated DMs per hour. Your plan's monthly limit sits on top of those API rules.
Yes to Reels, posts, carousels, and ad posts for comment-to-DM. Story replies are supported as a separate trigger. Instagram Live is supported too, but a private reply to a Live comment can only be sent while the broadcast is still running.
Get early access before everyone else
We're opening the app to a first group of creators. Drop your email and we'll send your invite the day it goes live on the App Store.